For buyers, provide deeper insights on homes than they would find anywhere else, leading to higher confidence in buying decisions.
For sellers, showcase the true value of energy upgrades, including the the impact of solar panels, insulation, HVAC improvements, and other efficiency upgrades.
Join our free Real Estate Network for access to Pearl home reports, exclusive training, and marketing support to help you become the go-to agent for high-performance homes.
Research data proves it: certified high-performing, energy-efficient homes sell for more, and they sell faster.
An independent appraiser study showed homes certified by Pearl sell for 5% more when marketed properly.
As more and more homes are built with high-performing features, and as more cities adopt stricter energy codes, this is where the market is headed. We’ll get you there first.
Pearl provides a professionally designed marketing package for high-performing homes that makes it easy to showcase a home's energy-efficient and solar features. These materials help listings stand out, attract more buyers, and sell for more - all at no extra cost.
A professionally designed flyer that showcases the home’s energy-efficient and solar features, helping buyers quickly see its unique value.
Eye-catching, informative cards placed throughout the home to draw attention to key performance features during showings.
A pre-filled Appraisal Institute Addendum that ensures the home’s energy efficiency and solar upgrades are accurately documented for appraisers.
Customizable templates to promote your high-performing listings across social media platforms with ease.
Tailored letters that explain the value of the home’s performance features, helping streamline communication and improve understanding.
A detailed report that helps you populate MLS green data fields to ensure the home’s features are fully represented in the listing.
A clear breakdown of the home’s solar system value, helping agents and buyers understand its contribution to the property’s worth.
Pearl partners directly with brokerages to ensure their agents have the education and tools needed to seamlessly integrate home performance data and insights into their workflows. Brokerage partners also gain access to Pearl’s data and insights for compliance activities, home performance marketing assets, and to identify existing clients with high-performance home features. Interested in learning how Pearl can support your brokerage?
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NAR's Green Designation and Pearl have teamed up to provide elite REALTORS® with energy efficiency and sustainability resources, tools and perks you don’t want to miss.
From the lack of market data to an increased risk in the underwriting process, appraising solar and energy-efficient features can be a real challenge. Thankfully, Pearl has brought together a group of experts to support appraisers in properly valuing high performing home features.
